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Business · Charlotte

Cheerios bags to feature 2900-dollar tech rival

The cereal maker is partnering with a storage brand after consumers complained about stale contents, a move that follows the rollout of touchscreen laptops.

By Beatriz Bailey ·

Illustration for: Cheerios bags to feature 2900-dollar tech rival
Illustration generated for this article, not a news photograph.

2,900 dollars is the starting price for the smallest, lowest-spec touchscreen MacBook, a figure that anchors the morning business update on WBT. While that number belongs to the tech sector, it sets the stage for a different kind of premium product arriving in the grocery aisle. Cereal bags are finally adding ziploc closures, a change that has been discussed for years but is only now becoming standard.

The shift addresses a common complaint about freshness, turning the traditional cardboard top into a resealable barrier. The announcement came during a segment that also covered a collaboration between the two consumer brands. Listeners on the WBT text line weighed in on the development, debating whether the new feature solves a practical issue or simply adds to the cost of staple breakfast items.

The topic sits alongside other major corporate moves reported in the same window. Dollar General faced criticism for pricing deception, a separate issue that highlighted consumer scrutiny of value. Meanwhile, the introduction of Baxter, a new AI cast member for the show, provided a lighter contrast to the serious consumer trends. The AI assistant, previously named George and Amy, joined the broadcast earlier in the week.

Theresa Payton also appeared on the show to discuss election security. She addressed the public’s trust in voting machines at polling places, a topic that resonates with viewers preparing for upcoming local elections. Her segment ran for several minutes, allowing for detailed discussion on the mechanics of ballot counting and machine reliability.

On the sports side, the Charlotte Hornets announced that Muggsy Bogues will have his number retired. The ceremony will place his jersey in the rafters, a standard honor for players with long-standing contributions to the franchise. This news arrived just as the Carolina Panthers prepared to travel to Green Bay for Thursday Night Football, a high-profile matchup on the national schedule.

Source: WBT

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